Effective Copywriting

$69.00 / year


Create head-turning, compelling copy that works.

The art of copywriting is essential for any business and goes hand in hand with building a brand. This course has the sole mission to get your brand the attention it deserves. It takes dull, boring messages, and turns them into head-turning headlines.

If you’re looking to take on copywriting as a career, learn to handle your company’s copy needs in-house, or want to brush up on your existing skills, then this course will make sure you gain the skills to succeed. Perfect the art of copywriting and learn how to get the clicks and traffic your work deserves.

You don’t need past experience or a gift for writing, all you need is a passion for your business and the desire to make it better.

In this course you will learn:

  • How to think like a copywriter by focussing on your audience
  • About getting the right headline and the Ogilvy acid test
  • How to write copy that converts to sales
  • About refining and honing your copy
  • The most powerful words in the English language

Sample content:

More about us:

  • We have nearly a million students
  • Our training is personal. Use the filter to show you which parts of the course to skip.
  • Our platform is award-winning and always improving. We work with our authors to ensure our courses are up to date.
  • All of our courses are certificated on completion – most of our Business Courses are also CPD Accredited.

If you are not 100% happy with your EwB Effective Copywriting course, you have 30 days to exchange or refund.

About the author:

After starting a marketing agency from scratch and growing it for over 6 years, Doru Catana realized that the only way to reach more businesses and scale his efforts is through online courses, thus the pursuit of delivering the best content possible that helps professionals execute their goals started.


There is currently no public syllabus for this course.